Cassidy Havens

Cassidy Havens is a Senior Director in RF|Binder's corporate communications programs, working in the food and beverage industries. For the last decade, Cassidy has worked with highly regarded wine and spirits regions and brands from around the world, conceptualizing and executing a wide range of successful media, trade, consumer, and digital campaigns. Respected for her ability to meld highly creative concepts with proven strategies that move the needle for her clients, her past work ranges from integrated programs with Bordeaux Wines and the Cognac region, to launching Blake Lively's Betty Buzz non-alcoholic mixers, raising awareness for LVMH's luxury Chinese project Ao Yun, and telling the story of Master Sommelier Carlton McCoy's switch from the restaurant floor to managing director of high-profile Napa wineries. An honors graduate of the Steinhardt School for Media and Communication at New York University, Cassidy holds the WSET Level 4 Diploma in Wine & Spirits and is currently a Stage 2 Master of Wine candidate.