Jelena Kečenović

Jelena Kečenović has a diverse work experience. Jelena is currently working as a Performance Marketing Specialist at Rhythm Energy since March 2023. Prior to that, they worked as a Digital Marketing Automation and Analytics Lead at Luxoft Serbia from January 2023 to March 2023. Before that, they worked as a PPC Specialist at Kreativni centar from January 2021 to March 2023. Jelena also has experience as an Analytics Specialist at TrinityRank from September 2019 to January 2023, where they were responsible for conversion optimization strategies, analyzing user behavior, and delivering performance reports. Jelena worked as a PPC Specialist at Laguna from January 2019 to September 2019, and at DELFI knjižare from January 2019 to September 2019, where they implemented Ecommerce tracking and managed online sales. Jelena started their career as an Account Manager at Cloud Media d.o.o. from May 2016 to December 2018, managing PPC campaigns for clients. Jelena also had internships as an Account Manager at Saatchi & Saatchi X in 2015 and as an Assistant Media Planner at Fastbridge in 2014. In addition, Jelena worked in HR at ESTIEM LG Belgrade from October 2012 to October 2014.

Jelena Kečenović completed their Bachelor's Degree in Quality Management at the Faculty of Organizational Sciences from 2010 to 2014. Jelena then pursued further education at the same institution and obtained a Master's Degree in Marketing Engineering and Communication from 2014 to 2015. Prior to that, they attended the School of Economics from 2006 to 2010, where they earned a degree in Business Administration.

In addition to their formal education, Jelena has also obtained several certifications, including Google Tag Manager Fundamentals from Analytics Mania in August 2019, Sponsored Ads Accreditation Assessment - United States from Amazon in July 2019, Waze Ads Advanced from Google in March 2019, and various certifications from Google, such as AdWords Display Certification, Digital Sales Certification, Google AdWords Certification - Mobile Advertising, Google AdWords Certification - Search Advertising, Google Analytics Individual Certification. Jelena also holds an AdWords Video Certification, although the month and year of obtaining it are not specified.