Steve Lang

Steve Lang currently serves as Vice President of Merchandising & Marketing at Riddle's Jewelry, a position held since September 2017. Prior experience includes Director of Merchandising & Marketing at Interstate Batteries, where a focus on retail strategy and operations for 200 locations was essential, along with the creation of a new retail concept. Steve also co-founded Bailey Banks & Biddle, serving as Chief Operating Officer, and held roles including Chief Merchandising Officer and Vice President at Zale Corporation, where leadership led to significant annual sales. Previous experience at Friedmans Jewelers involved management of merchandising and vendor relations for a large chain. Academic credentials include an MBA from SMU Cox School of Business and a BA in Economics & Psychology from Vanderbilt University.