Stephanie Yeung

Senior Director of Marketing

Stephanie offers experience in life science marketing, product management, and e-commerce, blending data-informed marketing, and creative strategy to drive customer acquisition and growth. She began her career at Illumina and has led marketing and product management at several life-science startups, where she was instrumental in successful product positioning and go-to-market. Her work led to the expansion of a product line later acquired by Wafergen (now Takara Bio) and the rebranding of a rapid DNA business (now part of ThermoFisher). With e-commerce entrepreneurship under her belt, Stephanie has a deep understanding of building a strategic digital marketing program to hook the right audience while turning customers into brand advocates. Stephanie holds a Ph.D. in Bioengineering from UC Berkeley, a Management of Technology Certificate from Haas School of Business, and a Bachelor in Biochemistry from UMass — Amherst.


Roles at Riffyn

  • Senior Director of Marketing

    July, 2021 - present

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