Nikki VanRy is a seasoned marketing professional with extensive experience in SEO strategy, content marketing, and digital marketing management. Currently serving as a Senior Marketing Manager at Summer since September 2024, Nikki has held pivotal roles such as Contributing Editor and SEO Manager at Riot New Media Group since July 2014, where significant achievements included increasing organic traffic from 1 million to over 5 million monthly visitors. Previous roles include Senior Content Marketing Manager at Impartner Software, where Nikki led a 326% increase in organic website traffic year-over-year, and Digital Marketing Director at Arizona Pain, driving a 20% increase in web leads. Nikki’s career also encompasses positions in content management and SEO across various companies, demonstrating a strong ability to enhance brand visibility and drive engagement through data-driven strategies. Nikki holds a BA in English Language and Literature from Arizona State University.
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