Natalia Horst

Natalia Horst, MBA, has a diverse and extensive work experience. Natalia is currently working at Rise Interactive since 2013, where they started as an Internet Marketing Consultant and progressed through various roles such as Senior Search Strategist, Associate Manager - Paid Search, Manager - Paid Search Team, Associate Director, and Director, Search Team. In their current position as Group Media Director, they are responsible for overseeing the media team and ensuring client satisfaction and growth. Natalia also maintains relationships with agency partners and assists with new business acquisition.

Prior to Rise Interactive, Natalia worked at ASICO LLC as an International Sales Coordinator, where they managed accounts generating around $2 million in annual revenue and expanded the international distributor list. Natalia also served as a Kasper Sales Associate at Jones Apparel Group, providing customer service and handling store operations.

Natalia gained initial marketing experience as a Marketing Intern at Cantera Tech, where they researched competitors and developed content for user guides. Natalia also worked as an Administrative Assistant at Realty Executives, Realtors, providing administrative support and training for new hires.

With their strong background in digital marketing, sales coordination, customer service, and administration, Natalia has developed a well-rounded skill set and a proven track record of success in the industry.

Natalia Horst is an MBA candidate at the Gies College of Business - University of Illinois Urbana-Champaign. Natalia holds a Bachelor of Science degree in International Business, Marketing, and German from North Central College. Additionally, they completed the FU-BEST Program in European Studies and German Language at Freie Universität Berlin. Natalia also has Continuing Education Units (CEU) in "Making the Transition to Management" from the American Management Association. Natalia has obtained several certifications including AI-Powered Shopping Ads Certification, Google Ads Search Certification, Google Ads Search Professional Certification, Google AdWords certifications in Mobile Advertising, Video Advertising, and Display Advertising, and Bing Ads Accredited Professional certification from Microsoft.