James Sykes

Gone are the days of lists of names and hours of cold calling. Modern technology allows us to leverage data to better understand our customers’ behaviors and speak directly to their concerns. But technology doesn’t provide a complete sales solution. People buy from people, and building relationships and trust remain critical to growing revenue. TIDAL leverages the science of high tech solutions with the art of human communication. We are experienced professionals that understand the importance of both the current conversation, as well as those that our clients desire to have.