Manuela Marques

Manuela Marques is a Digital Marketing Coordinator at Rituals since September 2023, responsible for managing CRM strategy, localizing global brand strategies, and executing omnichannel campaigns. Previously, Manuela served as a Digital Marketing Intern, focusing on CRM and digital marketing initiatives. Prior experience includes a role as a Summer Marketing Intern at AdvanceCare, where Manuela conducted strategic research on product offerings for an online store and developed a comprehensive evaluation mechanism for Marketing Mix variables. Manuela is pursuing a Master's degree in Management with a specialization in Strategy, Entrepreneurship, and Impact at Católica Lisbon School of Business and Economics, following studies in Marketing Management at ISCTE Business School and an educational stint at Alma Mater Studiorum – Università di Bologna.