Mirco Sciuto

Mirco Sciuto currently serves as the Head of Marketing for Rituals in Italy, a position held since January 2022. Prior to this role, a significant tenure at Beiersdorf from July 2012 to January 2022 included various leadership positions, such as Senior Brand, Digital, D2C Manager for Florena Fermented Skincare and Senior Group Brand Manager overseeing multiple NIVEA product lines. Additional roles at Beiersdorf included Senior Brand Manager, International Brand Manager, and International Junior Brand Manager, starting from a Marketing and Sales Graduate Program. Early experience includes a Brand Manager Assistant role at Coty and a CEMS Business Project at Novo Nordisk A/S. Educational qualifications include a CEMS Double Degree in International Management from the University of Cologne, a Master of Science in International Marketing from Copenhagen Business School, and a Bachelor's degree in Business Administration from Università Bocconi.