The Merchandising and Sales team at RIVA plays a crucial role in driving the brand's growth across the Middle East and preparing for its expansion into Europe. This dynamic team collaborates to successfully manage inventory, present stylish collections, and deliver exceptional customer experiences, ensuring that the latest trends are effectively communicated and sold through various channels, including retail and e-commerce. They work together to maximize sales opportunities and maintain RIVA's reputation as an active fashion leader for ladies and kidswear.