Imed Boulehya

Imed Boulehya is currently the Director of Digital Direct Sales at Riyadh Air, where they focus on redefining the digital booking experience for web and mobile users. With a robust background in e-commerce and digital marketing at Qatar Airways, Imed has led various initiatives aimed at driving online sales and enhancing customer engagement. Their earlier roles include positions at Lufthansa, where they successfully developed marketing strategies for North Africa, and in sales management at Nouvelair Tunisia. Imed holds a Master’s degree in Economics and International Relations from the University of Economics Tunis.