As President of Summit Marketing, a wholly owned subsidiary company of RKD Group, Michelle leads enterprise efforts to support The Salvation Army and several of our smaller nonprofit client partners. Michelle has more than two decades of servant leadership with The Salvation Army, creating data-driven fundraising and mission marketing solutions which cultivate valuable donor relationships. Her client-and-culture-first mindset creates longstanding partnerships across the organization. Michelle and her team create and offer solutions such as, The Praise Movement, Summit Sonar® acquisition strategy, The Bed & Bread Club® sustainer program, Register To Ring TM volunteer recruitment/engagement platform and Circle of Grace mid- level cultivation.
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