Katharina Lambers

Katharina Lambers is a seasoned performance marketing professional currently serving as a Performance Marketing Manager at roadsurfer, responsible for all paid social activities across Europe and the USA. Previous experience includes a role as a Junior Performance Marketing Manager at LILLYDOO GmbH, where responsibilities encompassed managing social ads in multiple European countries. Katharina's career began in marketing and project management roles at Siemens Healthineers and Siemens, as well as key account management at adidas. With a strong educational background, including a Master of Science in Marketing from FAU Erlangen-Nürnberg, Katharina possesses expertise in budget management, target audience optimization, campaign analysis, and strategic planning within various marketing domains.