Esteban Bianchi

Esteban Bianchi is an experienced marketing and digital strategy professional currently serving as the Paid Media Director at Roar Media since August 2021, where focus lies on creating high-performance marketing strategies for hospitality and travel clients such as Hyatt and Royal Caribbean. Bianchi simultaneously works as a Marketing Advisor for Lemon Cash, a LATAM crypto startup, assisting in marketing strategies and team development. Previously, Bianchi held roles including Head of Digital Strategy and Partner at Magnus, Digital Strategy Consultant at Cultura Interactiva, Chief Digital Strategist for the Government of Buenos Aires Province, Special Projects Coordinator for the Mauricio Macri 2015 presidential campaign, UX Manager for the Buenos Aires City Government, and Project Leader & Co-Founder of SomosWP. Bianchi's work encompasses strategic planning, digital media execution, and team training across various sectors, including government and private enterprises.