Natalia S. has a diverse work experience in the digital marketing field. Their most recent position is as a Sr Paid Media Strategist at Roar Media, where they have been working since 2021. Prior to that, they worked as a Paid Media Strategist at the same company from 2021 to 2023.
Before joining Roar Media, Natalia worked as an Ecommerce Specialist at Silai Home Deco from 2018 to the present. In this role, they were responsible for planning, implementing, analyzing, optimizing, and reporting on e-commerce campaigns. Natalia also managed analytics, set up Ads Platforms, and optimized the e-commerce process.
Natalia also worked as an Ecommerce Specialist at Oportutek from 2019 to the present.
Natalia has experience in email marketing, having worked as an Email Marketing Specialist at Digital Sucker Punch from 2021 to 2021.
In addition, Natalia has worked at ConsumerAffairs from 2019 to 2021, where they held various roles including Paid Social Media Manager, Social Media Coordinator, and Online Marketing Specialist.
Prior to that, they worked as an Online Marketing Analyst at Leadaki from 2018 to 2019. In this position, they implemented, optimized, and analyzed performance campaigns for regional brands.
Natalia also has experience in online marketing analysis for the Latin America & Caribbean region. Natalia worked as an Online Marketing Analyst at Wyndham Destinations from 2017 to 2018, where they conducted programmatic campaign planning and analysis for various hotel chains.
Natalia also worked as a Pinterest Marketer at Spice Pharm Inc. from 2017 to 2018.
Before that, Natalia worked as an SEM Analyst at Resolution Media from 2017 to 2017. In this role, they implemented, optimized, and reported on online branding campaigns for big companies in the LATAM region.
Finally, Natalia began their career at Avatar, where they worked as an Assistant Media Planner from 2016 to 2017, planning and implementing online branding campaigns for various clients. Natalia also worked as an Administrative Assistant at Avatar from 2015 to 2016.
Natalia S. graduated from Universidad de Palermo in 2018, where they obtained a degree in Publicidad (Advertising). Prior to that, they attended CESA from 2012 to 2013 and earned a degree in Administración (Business Administration). Natalia completed their high school education at Colegio Anglo Colombiano from 2009 to 2012, receiving a High School Graduate diploma.
In addition to their formal education, Natalia has obtained several certifications. Natalia completed courses such as "Pandas and NumPy Fundamentals Course", "Python for Data Science: Intermediate Course", and "Python for Data Science: Fundamentals Course" from Dataquest.io in 2020. Natalia also obtained certifications in "Responsive Web Design" from freeCodeCamp in 2020 and "Introduction to JavaScript" and "Introduction to Programming Using JavaScript" from Codecademy in 2019. Natalia achieved the "International Baccalaureate" certification in May 2012. Natalia has also obtained several Google Ads certifications, including "Google Ads Video Certification", "Google Ads Search Certification", and "Shopping Ads Certification". Natalia is also Klaviyo Product Certified and holds certifications in "Display & Video 360 Certification Exam" and "Google Analytics Individual Qualification".
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