EM

Erica M.

Brand Manager, National Accounts at Robert Bosch Tool Corporation NA

Erica M. is a seasoned marketing professional with extensive experience in user journey management and brand strategy, currently serving as a Senior Manager at Robert Bosch Tool Corporation NA. Since January 2016, Erica has focused on enhancing user experience across Bosch Tools in North America by defining valuable user touchpoints and developing user-centric content. Prior roles include Senior Brand Manager for National Accounts, where Erica successfully differentiated Bosch power tools and generated significant cost savings, and Brand Manager for Trade Shows and Events, achieving substantial sales growth through innovative event initiatives. With a strong background in marketing and communications, Erica has held key positions at notable companies such as FRAM®, Honeywell, HomeServe USA, and WebMD, showcasing a consistent ability to drive brand awareness and revenue growth across diverse industries. Erica holds a Bachelor of Science in Business Administration with a focus on Marketing and Sales from the University of Connecticut.

Location

Scottsdale, United States

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Robert Bosch Tool Corporation NA

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The Robert Bosch Tool Corporation is composed of industry-leading brands, including Bosch, Dremel, CST Berger, Rotozip, and Vermont American. Bosch designs, manufactures, and sells power tools, rotary tools, and accessories. Renowned for innovation, versatility, ease of use, durability, and performance, Bosch tools are sold through tool specialists, hardware stores, mass merchants, and home improvement centers. The Mount Prospect office is the North American headquarters for Robert Bosch Tool Corporation. This office houses shared engineering services, finance and controlling, human resources, purchasing, quality and logistics, as well as marketing brands including Bosch, Dremel and RotoZip. So, why work at Bosch? While the rest of the market struggles with fluctuations in the market, Bosch, being privately held, remains a long term, innovative player in the market unaffected by volatile times. Bosch associates enjoy the opportunity to travel and grow within a globally diverse structure- to work with and learn from leaders from around the world. As a leading CPG company in the Chicago area, we can challenge your skills in a fast paced, results oriented environment- this is not an environment for those “faint of heart”- if you want to learn, grow and make a difference using a combination of collaborative skills and analytical skills- this is the place for you.


Employees

10,000+

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