Cécile Tixier is a Global Insight Director with a focus on healthcare industries and fast-moving consumer goods (FMCG). Currently serving as the Global Customers & Patients Insight Lead at Roche since 2022, Cécile champions a customer-centric culture and specializes in segmentation and CRM activation. With previous roles at Unilever, including Head of Consumer & Category Insight Manager and European Senior Consumer & Market Insight Manager, Cécile has garnered extensive international experience in various beverage categories. Cécile is actively pursuing an Executive MBA in Marketing & Communication in Health Care at IAE Paris - Sorbonne Business School and a Master's degree in Food & Science with a marketing specialization at Montpellier SupAgro.
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