Rafael Lazarini

Rafael Lazarini is a seasoned professional with extensive experience in business development and the entertainment industry. Since June 2016, Rafael has served as SVP and Head of Business Development at Live Nation Entertainment, where responsibilities include leading the company's expansion in Latin America. As the founder of RIO2C, Rafael has established the region's largest creativity and innovation event. In addition, Rafael holds various leadership positions, including non-executive director at Rock in Rio and member of the Creative Industries Council at Firjan. As a co-founder and investor at TECH Angels and Atlanti.Co Spirits, Rafael explores innovative opportunities in technology and hospitality. Rafael's previous roles encompass significant contributions to global business development for Rock in Rio and founding IMM Esporte e Entretenimento, which emerged as a major player in South America's sports and entertainment sector. Rafael's educational background includes advanced degrees in marketing communications and business management from the University of Southern California and UCLA, among others.