Renata Vianna

Renata Vianna is an accomplished partnerships manager with extensive experience in event planning and brand activation. At Rock in Rio since December 2016, Renata has held various roles, including partnerships manager and senior account executive, overseeing multiple projects, budget control, and coordinating cross-functional teams for large-scale events. Prior experience includes managing the McDonald's Olympics Kids Program at iLUKA, leading youth programs for Coca-Cola during the 2014 FIFA World Cup, and producing digital content for Petrobras at Prodigo Films. Renata's educational background includes a Master's degree in Consumer Neuroscience from ESPM, executive management training from FGV, and a degree in Journalism from UniverCidade.