Rock The Agency
Alejandro Lozada is the Head of Strategy at Rock The Agency, with a history of overseeing brand and communications strategy for clients such as Tecate, Dos Equis, and Best Buy. Prior to this role, Alejandro was a Partner at FARO, Insight y Estrategia, where Alejandro worked with clients across the Americas and Europe to develop marketing strategies for business growth. With previous experience at Cheil Worldwide Inc. and Unilever in various brand development and management roles, Alejandro's expertise spans across different regions and industries. Alejandro's educational background includes a degree in Industrial Engineering from Tecnológico de Monterrey.