Tracey Smith

Head of Celebrity and Influencer Talent at Rock The Bells

Tracey Smith has over 20 years of experience in the entertainment industry. Tracey began their career in 1992 as the Marketing Director of JAM Productions/JAM Theatricals/Advice Agency. In 1997, they became the Marketing Manager at ESPN Magazine. Tracey then moved to Teen People in 2000 as the Associate Promotions Director. In 2002, they were the Director of Strategic Partnerships at VIBE Magazine. In 2014, they became the Director of Influencer & Celebrity Partnerships at Commonground/MGS, where they were a leader in the organization and managed a team, participated in leadership meetings, and worked with cross-functional leaders to help create and inform business strategy. From 2005 to 2021, they worked as an independent agent, working with clients/brands to infuse A-List celebrity talent and influencers into branded entertainment content utilizing engagement analytics for Branded Content partnerships for distribution via national advertising campaigns, social media, and client websites. Currently, they are the Head of Celebrity and Influencer Talent at ROCK THE BELLS.

Tracey Smith attended Knoxville College, where they studied Marketing.

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