Pratibha Singh

Pratibha Singh is an experienced professional currently serving as an Associate Director at GroupM Nexus since September 2023. Previously, Pratibha held the position of Group Media Manager at Cheil India from May 2022 to August 2023, where responsibilities included enhancing ROAS and managing various digital planning tools. Prior to that, Pratibha worked as a Senior Media Activation Executive at EssenceMediacom between July 2018 and May 2022, overseeing paid campaigns across multiple digital channels and ensuring alignment with the APAC region. Earlier career roles include Deputy Manager at Decibel Technologies and Senior Sales Consultant at Spring Edge®, where Pratibha led teams and developed marketing strategies. Pratibha began the career as a Process Associate at Megneil Tech Pvt Ltd. Academically, Pratibha holds an MBA in Marketing from Sikkim Manipal University and a BE in Computer Science from Visvesvaraya Technological University, along with various certifications in digital marketing.