Owen Davies

Owen Davies is a seasoned professional specializing in Customer Data Platforms, currently serving as Senior CDP Manager at RocketMill since March 2021. In this role, Owen facilitates use-case workshops and conducts audits and architectural reviews for CDP onboarding. Previously, as CDP Manager, Owen designed and implemented custom Google Analytics tracking setups using Google Tag Manager and developed customer measurement plans for cross-channel tracking. Prior experience includes a position as Digital Marketing Analyst at INTO University Partnerships from July 2018 to February 2021, where Owen contributed to the development of a new digital reporting structure and integrated multi-platform data analysis.