Hu Xin

Hu Xin is a seasoned brand manager at Rockit Global Limited since December 2020, with a robust background in strategic planning and communications. Previous roles include planning director at 电通, associate communications planning director at BBDO Worldwide, and communications planning manager at PHD, where significant contributions were made, including winning major pitches for brands like Huawei, VW, Bayer China, and eBay. Hu Xin's expertise encompasses holistic media and communication strategies across various industries, consumer segmentation, campaign tracking, and competitive analysis, underpinned by a Master's degree in Business Marketing from The University of Queensland and a Bachelor's degree in English Language and Literature from Xiangtan University.