Kathryn MacDonald

Kathryn MacDonald is a seasoned marketing professional with extensive experience in corporate branding and campaign management. Currently serving as Senior Manager of Corporate Brand at Rogers Communications since July 2023, Kathryn previously held various positions at Shaw Communications from May 2017 to July 2023, culminating in the role of Manager of Advertising & Brand. In this capacity, Kathryn led a team responsible for comprehensive mass campaign management and overall brand management for multiple products and services. Prior roles include Account Manager at Trigger, where strategic marketing goals were achieved through integrated campaigns, and various positions at the Town of Canmore and Service Canada, where organizational and leadership skills were developed. Kathryn holds a Bachelor of Journalism Honours from the University of King's College, completed in 2011.