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Taylor Hussey

Principal Paid Media Strategist at ROI Revolution, Inc.

Taylor Hussey, MBA has a diverse range of work experience. They most recently worked at ROI Revolution, Inc. as a Principal Paid Media Strategist, responsible for managing a full paid search portfolio of clients with varying advertising spend. They also presented on performance trends and strategic recommendations for paid search and adjacent digital channels. Prior to this role, they held positions as a Senior Strategist and Strategist at the same company, where they also acted as the primary point of contact for clients and received training from Google and Microsoft teams. Before joining ROI Revolution, Inc., Taylor worked as an Analyst in Paid Search Marketing, where they conducted deep analysis and prepared performance reports. They also have experience as a Graduate Assistant at UNC Charlotte, where they provided academic assistance and maintained communication with prospective students. Taylor also gained internship experience in the President's Office at Mars Hill University and worked as a First Year Mentor and Mathematics Teaching Assistant at the university. They also have experience as a Roving Seasonal Teller at NewBridge Bank.

Taylor Hussey, MBA completed a Master of Business Administration (MBA) degree in Marketing at the University of North Carolina at Charlotte from 2015 to 2016. Prior to that, Taylor earned a Bachelor of Science (B.S.) degree in Business Administration and Management, General from Mars Hill University, graduating between 2011 and 2015. Additionally, Taylor has obtained various certifications in online advertising and analytics, including Criteo Advertising Professional, Google Ads Display, Google Ads Measurement, Google Ads Search, Google Ads Shopping, Google Ads Video, Google Analytics 4, Google Analytics UA, Microsoft Advertising Certified Professional, Microsoft Advertising Marketing with Purpose, Microsoft Advertising Native & Display, Microsoft Advertising Search, and Microsoft Advertising Shopping.

Links

Timeline

  • Principal Paid Media Strategist

    June, 2023 - present

  • Principal Paid Search Marketing Strategist

    April, 2022

  • Senior Strategist, Paid Search Marketing

    April, 2020

  • Strategist, Paid Search Marketing

    October, 2018

  • Analyst, Paid Search Marketing

    May, 2016

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