ROKA London
Alexandra Buckley serves as the Global Brand and Partnerships Manager at ROKA London, focusing on growth and digital initiatives for ROKA London and ORI London since October 2023. Previously, at PANGAIA, experience included roles as Global Performance Marketing Executive and Performance Marketing Specialist, where significant achievements included a 71% increase in ROAS and the launch of over 85 new product lines. Alexandra also worked as an E-commerce and Digital Marketing Specialist at One Life Thailand, managing substantial campaigns and growing an Instagram following significantly within a short time. Additional roles range from Membership Marketing Manager at FITKOH Fitness Retreat to New Business and Sustainability Associate at PATA Thailand Chapter, and early experiences in retail sales, hospitality, journalism, and supporting the American Chamber of Commerce in Thailand. Education includes a Bachelor's degree in Human Geography from King's College London and an International Baccalaureate from New International School of Thailand.
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ROKA London
ROKA London creates bags, backpacks and accessories that are sold worldwide. For USA and Canada, our brand is ORI London, with the same products, philosophy and vision as ROKA. Our Vision For people to live life in colour... we’ll have their back! Our Mission To create bags and backpacks that make people smile. To feel confident that the important things they entrust their bag to carry are safe. We are a story of two people. Emma and Brett met on their travels, fell in love, and moved to London to be together. With his trusted flip-flops and an old backpack, Brett got drenched one day while looking for product inspiration... and the idea for a weather-resistant backpack was born. ROKA London & ORI London bags and backpacks are for Everyone. Every Day. Everywhere.