Michelle Cohen

Evp, Client Services at ROR Partners

Michelle Cohen has a diverse work experience spanning over 20 years. Michelle is currently working as the SVP of Client Services at ROR Partners, a position they started in November 2022. Prior to this, they were the Vice President of Product at Kobie Marketing from December 2021 to November 2022.

From November 2019 to December 2021, Michelle served as the Head of Marketing Technology at TaxAct. In this role, they were responsible for identifying, vetting, and implementing MarTech tools to enhance marketing strategies. Michelle also developed and prioritized audience engagement strategies across various media channels.

Before joining TaxAct, Michelle held key leadership positions at Epsilon for over a decade. From January 2012 to November 2019, they served as a Vice President, focusing on completing projects efficiently and without any drama. Michelle became a valuable part of their clients' teams. Prior to this, from November 2008 to January 2012, Michelle was the Vice President/General Manager of Client Service at Epsilon, where they led strategic initiatives for a major telecommunications client.

Earlier in their career, Michelle worked at Javelin Direct as a Vice President, overseeing business-to-consumer direct marketing activities for a telecommunications client. Michelle also held the role of AVP at Centex Home Equity, where they managed all direct marketing tactics and generated revenue through various marketing initiatives.

Michelle's experience also includes working at Temerlin McClain as an Account Sup, responsible for direct marketing for American Airlines. Additionally, they served as the Director of Marketing at Conseco Finance Service Corp, where they developed and executed direct marketing campaigns to meet loan volume goals.

Overall, Michelle has extensive experience in client services, product management, marketing technology, and direct marketing. Michelle'sdiverse background showcases their ability to effectively lead and implement strategic initiatives in the marketing field.

Michelle Cohen attended The University of Texas at San Antonio, where they pursued a BBA in Management/Marketing. Michelle'sfield of study focused on Marketing/Marketing Management, General. However, no specific start or end year information is provided for their education at this institution.

Links

Previous companies

TaxAct logo
Epsilon logo
Kobie Marketing logo

Timeline

  • Evp, Client Services

    April 1, 2024 - present

  • SVP, Client Services

    November, 2022