Ken Crites

Ken Crites is an accomplished business development professional with extensive experience in sales, marketing, and direct-to-consumer strategies. Currently serving as Vice President of Business Development at RotoWire since April 2013, Ken has successfully recruited over 80 syndication partners, including media companies, professional leagues, and gaming sites. Prior to RotoWire, Ken held various leadership roles at Green Mountain Coffee Roasters, where significant sales growth in specialty beverages and direct-to-consumer channels was achieved. Ken also served as Director of Consumer Direct at Nestle USA, where web traffic for food brands saw remarkable increases. Ken's career began at Accenture, followed by a role at Quaker Oats, and is supported by an MBA in Marketing from Northwestern University's Kellogg School of Management, along with a Bachelor's degree in Industrial Engineering from Northwestern University.