Willem Koolhaas

Director of Corporate Marketing & Communications at Rotterdam School of Management, Erasmus University

Willem Koolhaas is the current Director of Corporate Marketing & Communications at the Rotterdam School of Management, Erasmus University. Willem has held this position since 2007. Prior to that, Koolhaas worked as Interim Management for the City of Rotterdam from 2002 to 2007. In this role, they were responsible for finance, ICT, and communication teams. From 2001 to 2002, Koolhaas was a founder and partner at European Marketing Specialists ltd. And from 1996 to 2001, they worked as Marketing General Manager for McVitie's UK at United Biscuits. Koolhaas began their career in 1990 as a Brand Manager at Procter & Gamble where they worked until 1995.

Willem Koolhaas studied for a diploma in higher education administration at the EFMD / HUMANE Winterschool. Willem then went on to study business administration at Erasmus University Rotterdam, before completing a masters in marketing at the Rotterdam School of Management. Willem later returned to study for another diploma in higher education administration at the EFMD / HUMANE Winterschool.

Some of their coworkers include Joep Elemans - Director of Career Centre, Pursey Heugens - Dean of Research & Vice Dean, and Gerrit Van Bruggen - Chair of Marketing Management. Willem Koolhaas reports to Ansgar Richter, Dean.

Peers

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Timeline

  • Director of Corporate Marketing & Communications

    Current role