Snigdha Mehra is an experienced marketing professional with a focus on event management and lead generation. Currently serving as Assistant Manager of Marketing and Events at Route Mobile Limited since April 2020, Snigdha oversees comprehensive marketing initiatives for events and webinars, collaborates with industry organizations such as GSMA and NASSCOM, and coordinates cross-functional teams. Prior to this role, Snigdha gained valuable experience as a Management Trainee in Enterprise Sales and Marketing at Zolo and completed a Summer Internship focused on property growth and PnL management. Snigdha holds a PGDM in Marketing from ITM Group of Institutions and a Bachelor's degree in Commerce with a specialization in Marketing from Guru Nanak Dev University.