Anna Vanessa Bua

Performance Marketing Manager E-commerce

Anna Vanessa Bua is a seasoned performance marketing professional with extensive experience in e-commerce and account management. Currently serving as Performance Marketing Manager E-Commerce at ROWE MINERALÖLWERK GMBH since August 2025, Anna has previously held roles such as E Commerce KAM Amazon at Reckitt and E Commerce KAM Amazon DACH at Church & Dwight Co., Inc. From 2018 to 2021, Anna managed e-commerce initiatives at Immundiagnostik AG, and earlier experience includes project management and online shop management at ESG Diamant-Kernbohrungen GmbH. Anna's career began with account management at J. Wiest & Söhne GmbH and sales assistance at Neubeck Autohäuser, after which freelance work was undertaken at DER Touristik. Educational qualifications include an E-Commerce Manager certification from Studiengemeinschaft Darmstadt GmbH and relevant degrees from Audi AG and Wirtschaftsoberschule Riedlingen BW.

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