Rik von den Hoff is a seasoned marketing professional with extensive experience in brand management and business development. Currently serving as Sr Brand Marketeer for Royal Swinkels, Rik oversees brands such as Swinckels and Bavaria 0.0% since April 2022. Prior roles include Business Development Director and Media Director at ZIGT Mediabureau, where responsibilities encompassed strategic marketing communications and client relationship management. Rik has also held various positions in media planning and account management at Adfactor, worked as Owner of SCRUM Projects developing sports-related initiatives, and gained early experience in sales and consultancy roles across different organizations. Rik holds a Bachelor of Business Administration in Leisure Management and has pursued further education in consumer marketing and corporate communication.
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