Umberto Varvelli

Umberto Varvelli is an experienced marketing professional currently serving as the Marketing Manager at Royal Swinkels since May 2022, where leadership in BrewDog’s marketing strategy and commercial development in Italy is a primary focus. Responsibilities include shaping go-to-market strategies, overseeing brand marketing activities, and managing relationships with distributors and key accounts. Prior roles include Trade Marketing Manager, where the launch of a new On Trade sales channel was facilitated, and New Business Development in designing a corporate sales branch. Additional experience encompasses serving as Head of Education at Startup Checklist, contributing to entrepreneurial education, and holding a Vice President position on the Board of Directors at 180 Degrees Consulting, leading a branch in Turin. Varvelli holds an MSc in International Food & Beverage Management from ESCP Business School and a BSc in Engineering and Management from Politecnico di Torino, complemented by diverse educational pursuits in engineering.