Iryna Rastoropova

Iryna Rastoropova is a seasoned SEO professional with extensive experience in search engine optimization and digital marketing. Currently serving as the Head of SEO at Rozetka.ua since February 2017, Iryna previously held the position of Middle SEO Specialist at Netpeak from February 2015 to February 2017, where Iryna developed strategies for Google and Yandex, conducted website audits, and implemented technical SEO improvements. Early career experience includes work at Turboseo as a Junior SEO Specialist from June 2014 to January 2015, focusing on digital analytics, content marketing, and link building. Iryna's academic background includes a Master's degree in Informatics from Kharkiv National University named after V.N. Karazin, obtained between 2009 and 2014.