Brian McCord is an accomplished media strategist with extensive experience in leading media strategy practices for prominent clients. Currently serving as the SVP / Executive Director of Media Strategy at RPA since February 2017, McCord oversees media initiatives for clients including Honda, Acura, and Red Lobster. Prior to this role, McCord held senior positions at MediaVest, where strategic planning for Honda and Acura national teams was a primary focus. McCord's career also includes significant roles at Starcom, developing global media strategies for Xbox and managing media planning for Bank of America. A graduate of DePauw University with a Bachelor of Arts in Communication and Media Studies, McCord has a proven track record of building key partnerships, leveraging data for optimal targeting, and nurturing talent for future leadership opportunities.
February, 2017 - present