Nicolas Franchet

Nicolas Franchet currently serves as the VP of Analytics at Rula since May 2025. Prior to this role, Nicolas held the position of Sr Director of Monetization Analytics at Meta from June 2020 to April 2025, and previously worked at Facebook from January 2012 to June 2020 in multiple leadership roles, including Director of Business Product Marketing and Head of Retail & E-Commerce. Additionally, Nicolas was a Board Member at Shop.org, which focuses on advancing the digital retail industry. Earlier experience includes various senior director roles at eBay from January 2004 to January 2012, overseeing areas such as US Fashion and Marketplaces Strategy. Nicolas holds an M.B.A. from the University of California, Berkeley, Haas School of Business, and a BS in Business from ESCP Business School.