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Deana Larson

Assistant Vice President, Marketing Program Manager at RCIS: Rural Community Insurance Services

Deana Larson has a vast work experience in the finance and insurance industry, particularly with Wells Fargo and its subsidiaries. Deana started their career in 1991 with Wells Fargo Bank, where they held various marketing roles until 1998. Larson then became the Vice President and Regional Marketing Manager for Wells Fargo Bank, providing marketing and communications support to banking stores in different states. Deana also led various marketing campaigns during their tenure. In 2006, Larson moved to Wells Fargo Customer Connection, where they served as the Vice President of Communications Manager, leading a team responsible for external and customer communication needs. Deana then transferred to the position of Vice President of Community Affairs, where they established new community connections and contributed to various social initiatives. In 2009, Larson became the Vice President of Marketing Integration Manager for Regional Conversions, followed by their role as the Vice President/Communications Manager for Wells Fargo Insurance Services in 2011. Deana eventually took on the role of Vice President/Marketing Manager for Rural Community Insurance Services (RCIS), the largest provider of crop insurance in the U.S. under Wells Fargo Insurance Services. After RCIS was sold to Zurich North America in 2016, Larson continued their work as the Assistant Vice President and Marketing Program Manager at RCIS, where they managed marketing strategy and external agent communications. Throughout their career, Larson has demonstrated strong management skills and a commitment to building positive relationships with clients and communities.

Deana Larson has a Bachelor's degree in Mass Communications/Public Relations from Minnesota State University, Mankato.

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