Erika Castro

Erika Castro has a diverse work experience history. Erika currently works as a Brand Manager at R\West, where they play a vital role in expanding and deepening clients' brand strategies. Erika collaborates with various agency teams and external partners to develop effective plans and gain client support. Before R\West, Erika worked at Jensen Investment Management as a Marketing Associate. Their responsibilities included producing and distributing marketing content, managing conference events, and webinars, email marketing, and website management. Erika also provided new hire training.

Prior to that, Erika worked at Billups, where they held multiple positions. As a Production Manager, Studio Services, they ensured the correct production and timely installation of OOH campaigns. Erika collaborated with printers, vendors, and clients to ensure seamless implementation. Erika also trained and developed coordinators and production specialists. In addition, Erika served as a Traffic Coordinator and Assistant Planner during their tenure at Billups.

Erika's experience also includes working at Comercial Michgo, S. De R.L. De C.V. as an Administrator/Bookkeeper/HR. In this role, they calculated weekly payroll, maintained cost documentation, and created cost and payroll reports. Erika briefly served as a Receptionist at Active Living Chiropractic.

During their student years, Erika was a member of the National Honor Society and actively volunteered for events at school and in the community. Erika was also a Student Business Leader in the Future Business Leaders of America club, where they coordinated and assisted with school events, volunteered, and helped with a coffee cart and convenience stand at their high school.

Erika Castro's education history begins with their high school diploma, which they obtained from Hood River Valley High School from 2001 to 2005. Erika then pursued higher education at Portland State University, where they earned a Bachelor of Arts degree in Marketing & Advertising Management from 2005 to 2010. In 2018, they returned to Portland State University to obtain a certificate in Digital Marketing Strategies. Additionally, they have obtained several certifications including LiveDocs Training from Seismic in August 2019, Digital Marketing Strategies from Portland State University's Center for Executive and Professional Education (CEPE) in March 2018, and Google Analytics for Beginners from Google in July 2021.