SA Company
T.J. McMeniman has a diverse work experience in various industries. T.J.'smost recent role is as the Chief Executive Officer at SA Company, Zimba, Alpha Defense, where they started in December 2022. Prior to this, they served as the Chief Marketing Officer at SA Company starting in July 2021. Before joining SA Company, T.J. held the position of Vice President Marketing at Costa Sunglasses from August 2017 to July 2021. T.J. also had a significant tenure at Bauer Hockey, where they served as the Director of Global Marketing from September 2014 to August 2017 and as a Senior Global Brand Manager from April 2010 to September 2014. T.J. gained experience as a Brand Manager - Sweet Baby Ray's at Ken's Foods from March 2008 to April 2010. T.J. began their career in the US Army as an Officer, serving from May 2000 to June 2005.
From 1996 to 2000, T.J. McMeniman attended the United States Military Academy at West Point, where they studied Business Management.
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SA Company
SA Co. is a lifestyle outdoor brand where the philosophy is quality gear at reelistic prices™. A passion for fishing paired with a unique entrepreneurial talent is what brought SA Co. to its quick, yet well warranted success. With a mix of creativity, as well as trial and error, the brand patented the Gimbal Cover®, which soon became the spark for the company. Capitalizing on social media, the collection expanded into the apparel industry, which catapulted the company into a global brand. Today, SA Co. is known as a lifestyle apparel brand that supplies consumers with everything they need to make the most out of their outdoor excursions. Sporting the SA shield reveals a passion for the brand, but it goes beyond just that. With our SA team extending far beyond the United States, it means more than wearing a logo; it means a shared connection across the globe. SA Co. has evolved into a brand that allows customers to live the SA lifestyle through our eyes, one picture at a time.