Danielle Elson

Danielle Elson has over 15 years of work experience across various companies. Danielle most recently served as the Director of Commerce Strategy at Saatchi & Saatchi X, where they reinvented the role of strategy for CPG and retail clients, translating brand plans into retailer-specific activations and developing long-term joint business plans. Prior to that, they worked as the Team Lead for Consumer Insights & Analytics at Deutsch Family Wine & Spirits, where they created an insights team and updated data tools. Danielle also held senior roles at IRI, including Senior Director for Nestle and Director for Marketing and Merchandising Omni-Channel Strategy, where they led cross-functional initiatives and developed thought leadership around social analytics and category management. Elson began their career at Walmart, where they held various senior marketing roles, including Senior Marketing Manager for Customer Experience and Category Marketing. Danielle played a key role in Walmart's turn-around success and co-created major campaigns targeting DIY projects. Prior to Walmart, they worked as a Manager at Burtner Resale, Inc., where they turned around a struggling store through assortment strategy and customer service improvements.

Danielle Elson's education history begins in 2001 when they attended the University of Notre Dame. Danielle completed their Bachelor's degree in Biology, General in 2005. In 2008, they pursued further education at Indiana University - Kelley School of Business and obtained a Master of Business Administration (M.B.A.) degree in Marketing/Marketing Management, General in 2010. Additionally, in 2010, Danielle attended HEC Paris to earn another Master of Business Administration - MBA degree, focusing on Business, Management, Marketing, and Related Support Services. It is important to note that their enrollment at Indiana University - Kelley School of Business in 2008-2010 also resulted in a Master of Business Administration - MBA degree, with a field of study in Marketing & Strategy.