Tera Zeigler Simpson is a seasoned professional in eCommerce and web strategy, currently serving as a Senior eCommerce Strategist at Saatchi & Saatchi X since August 2022, where expertise in implementing strategies for CPG eRetail activations is demonstrated. Prior experience includes roles at Arkansas Tech University from January 2014 to June 2022, where Tera led the university’s web presence, collaborated on web development initiatives, and ensured adherence to web standards. Educational qualifications include a Bachelor of Arts in Public Relations/Image Management from the University of Central Arkansas and a Master of Science in College Student Personnel from Arkansas Tech University.
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