Maíra Freiria

Maíra Freiria has over a decade of experience in human resources management, currently serving as Gerente de Recursos Humanos at Grupo Sabará since March 2013. Maíra oversees all HR subsystems, with notable achievements in training and development through corporate education programs, including the Academia de Líderes and the implementation of a corporate university. Previously, as Coordenadora de Recursos Humanos, Maíra managed payroll processes and benefits, demonstrated expertise in metrics related to employee turnover and engagement, and played a key role in transition processes during a carve-out in 2015. Prior to Grupo Sabará, Maíra worked at TOTVS and Fnac Brasil, where responsibilities included personnel administration and payroll execution. Maíra holds a postgraduate degree in Gestão Estratégica de Pessoas from Universidade Presbiteriana Mackenzie and has completed a professional coaching program at Instituto Brasileiro de Coaching.