Jerry Aruah, MBA, currently serves as the Commercial Excellence & Retail Strategy Lead at Safaricom PLC since May 2023, where responsibilities include overseeing channel and retail execution and driving operational excellence across various commercial touchpoints. Prior to joining Safaricom, Jerry held multiple roles at Diageo from August 2014 to April 2023, including Global Customer Transformation Lead, Market Analytics Translator, and Senior Commercial Planning Manager for the Beer Portfolio, demonstrating a strong focus on commercial planning and execution along with data analytics. Earlier experience includes strategic planning at Ogilvy & Mather Africa and project coordination at Enactus, coupled with a robust educational background that includes an MBA and advanced studies in international business and communications.
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