Sales and Marketing

The Sales and Marketing team at Safilo is responsible for driving revenue growth and brand awareness across the company’s diverse portfolio of eyewear brands. This team develops and executes strategic marketing initiatives, oversees customer relationships, manages key accounts, and coordinates trade marketing efforts to ensure optimal product placement and promotion in various markets. Their efforts are focused on both digital and traditional channels to enhance customer engagement, expand market reach, and support the overall business objectives of Safilo.