Daniel Long

Daniel Long, PhD, is a Research Manager at Sainsbury's, where they lead the design and delivery of research programs to inform brand and marketing strategies. They specialize in blending advanced data science techniques with survey-based research, uncovering insights that drive commercial success. Previously, Daniel worked as a Research Analyst at Superdrug and conducted doctoral research at Brunel University London, where they published articles in academic journals. Daniel holds a PhD in Design, a Master’s degree in Entrepreneurial Design Management, and a Bachelor’s degree from the University of York.