Rebecca Holland

Rebecca Holland (née Guest) is a seasoned professional with extensive experience in insights and research across various sectors, currently serving as the Head of Insight - Business Performance, Customer Satisfaction, and Closeness at Sainsbury's since June 2017. In this role, Rebecca leads a team focused on understanding business performance and customer needs, supporting strategic decisions within the Insight Leadership Team. Prior positions include Insight Business Partner at Sainsbury's, Insight Specialist at McKesson, and Associate Director at Ipsos MORI, among others. With a foundational education in Mathematics and Psychology from the University of Birmingham, Rebecca has developed a strong background in leveraging insights for business growth, innovation, and strategic planning.