Luiza T. B. do Rego

Luiza T. B. do Rego is a seasoned Senior Insights and Research Analyst at Saks, where responsibilities include driving strategic decision-making through customer-centric research, collaborating on marketing initiatives, and delivering actionable insights to senior leadership. Luiza possesses extensive experience in managing consumer research projects, utilizing tools like DisplayR, Excel, and SPSS for data analysis and visualization. Previous roles include an Insights and Research Analyst position at Saks, a Graduate Assistant at Fordham Gabelli School of Business, and a Marketing Coordinator at A3Apparel, among others, showcasing versatility across marketing, research, and analytics. Educational credentials include a Master's degree in Marketing Intelligence from Fordham Gabelli School of Business and a Bachelor's degree in Advertising and Marketing Communications from the Fashion Institute of Technology.