Assaf Ben-Gur

Assaf Ben-Gur currently serves as Vice President of Product Management at Salesforce, where responsibilities include leading the development of AI-powered Contact Centers and advancing service transformations. With a strong background in product management, Assaf has held multiple roles at Salesforce, including Senior Director, Director, and Senior Product Manager, focusing on building security and compliance capabilities for enterprise customers. Prior to Salesforce, Assaf was Business Applications Manager at AeroScout, contributing to its acquisition by Stanley Black & Decker, and worked as Business System Analyst & Project Manager at Blat Lapidot Business Applications. Assaf holds a Bachelor of Science degree in Information Systems Engineering from Ben-Gurion University of the Negev.