Jason Booth leads web strategy, performance, and growth at Salesforce. With over 20 years of experience in the digital domain, they have optimized web experiences for B2B giants such as Microsoft, Amazon Web Services, and Dell. Jason has proven expertise in crafting data-driven strategies that enhance customer engagement and conversion, while managing high-performing teams across various roles. They are currently pursuing a Bachelor of Business Administration at St. Edward's University and a Master of Science in Integrated Marketing Communications at Northwestern University.
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